Klaviyo is a powerful email marketing platform that helps businesses create personalized and automated campaigns to increase customer engagement and drive sales. Calling it an “email marketing” platform is a little understated. Think of it like: Email Marketing CRM...
10 E-Commerce Marketing Tips to Boost Sales and Grow Your Online Business
https://youtu.be/p0f3PQ4p1q8 Hello and welcome to Gravity Digital! Are you looking to take your e-commerce business to the next level? In this post, we'll be sharing 10 proven strategies to help you boost sales and grow your online store. Tip #1: Utilize social media...
How to Increase Average Order Value (AOV)
Average Order Value (AOV) is the average dollar value of the single orders in your e-commerce store. To figure out yours, divide your total revenue by the total number of orders you’ve taken.
The 6 Klaviyo Automations You MUST Have for Shopify
These are the SIX Klaviyo Automations that we put in place for every e-commerce client at Gravity Digital.
From Startup to Scaleup: How to Keep Winning with Facebook Ads
We all know that Facebook is a powerful platform for generating sales, but the key to longterm success is pairing your strategy with the appropriate growth stage of your business.That probably sounds clear as mud.Let me give you a couple of examples of how this goes...
3 Ways to Safeguard Against Wasting Money and Time on Marketing
It’s shocking.Shocking, I tell you…… how many businesses have no idea what kind of return they are getting on their marketing.And I get it, it’s a lot easier to track ROI for some businesses (like e-commerce) than others (brick and mortar or...
What is ROAS?
ROAS will change your life.ROAS stands for Return on Ad Spend.Essentially, ROAS tells you how many dollars you get back for every dollar that you’ve spent on ads.For example, if you spent $1,000 on an advertisement and you know that it resulted in $6,000 in...
Stats Roundup: Coronavirus’ Impact on Marketing and eCommerce
The global threat of coronavirus, recognized by the World Health Organization as a pandemic, has disrupted trade across the world.You’ve probably experienced empty aisles at the grocery store, but the crisis is making a profound impact across multiple...