No two businesses are created equally, even if they’re operating in the same industry. If you think for a moment about the way that your closest competitor operates, you will likely find that it is very different from your own company in many ways. The products are different. The methodologies are different. The employees are different. So why should your website take a “one size fits all” approach to design when there isn’t even a “one size fits all” approach to business?

The answer is simple: it shouldn’t.


Websites and online marketing can be overwhelming. If you’re having trouble making sense of it, let us know. We’ll still consider it a win if we can point you in the right direction or get you some practical advice.

Our Approach to Web Design

At Gravity Digital, we build custom websites from the ground up based on our client’s preferences and requirements. With over fifteen years of experience in web design, we’re a full-service operation. We’re available to write the copy, capture the photos, and shoot the videos and other multimedia elements. All you have to do is sit back and reap the benefits of having a bold web presence that accurately reflects your business’ goals and the way that you operate on a daily basis.

We have two options to offer our clients: Traditional Web Design and Growth-Driven Design. With Growth Driven Design, websites launch quicker, clients don’t pay for features that visitors aren’t using, and sales and marketing teams stay on the same page. Check out our primer on Growth-Driven Design for more information:


We have experience with a range of website styles: from small informational websites to advanced sites with shopping carts and other e-commerce components like online invoicing, digital downloads and more. We’re also available for ongoing management of the website so that you don’t have to worry about a thing.

As web marketers, the hardworking and passionate team at Gravity Digital has a unique understanding of how a website is more than just a URL. A website is copy, media and other lead capturing tools that all work together towards a single goal: making it easier than ever for both new and old customers alike to interact with your team as you guide them farther along their journey down the sales funnel.

As web design professionals, we also create fully responsive websites. This means that customers will have the best possible experience at all times whether they’re on a mobile device, a tablet, or a desktop computer. In the world of website development, user experience is everything and it is our primary focus of our web design services.

Our Website Development Process

  • Exploratory Meeting

    We’ll sit down with representatives from your company for an exploratory meeting. This will put us in a position to understand exactly what you’re trying to accomplish with your site. With an indication of the types of assets that are available, we’ll be able to determine exactly what still needs to be developed in terms of elements like copy, photos, videos and more.

  • Content First

    We take a content-first approach to web design. Gravity Digital will walk your company through an exercise to determine the content needed for your website visitors. We’re also able to help with copy writing and content creation.

  • Design

    After we’ve developed our goals and content, we’ll design a rough mockup of the website based on both your requirements and our industry-leading best practices. Based on your feedback, we’ll then go to work on revisions. Web design is a collaborative medium and the input of our clients during this time isn’t just recommended – we consider it a welcome requirement.

  • Development

    After a final round of revisions, we’ll then jump into the development phase. Our team will be hard at work building databases and programming all required functionality. After extensive internal testing to make sure that everything is operating the way it should be, we’ll turn the site over to you for a detailed review.

  • Launch

    Once we get to the point where everyone is happy, we’ll launch the site and you’ll be well on your web to obtaining the comprehensive web presence you’ve always dreamed of.

  • Training

    At Gravity Digital, we build all of our websites with a state-of-the-art content management system (CMS) so that without any programming knowledge you have the option of managing it directly. We’ll provide a training session so that you can have the confidence and comfort that comes with taking the reins on your website for the benefit of your customers.

To find out more information about how we can build not only the custom website that your business needs but the one that it truly deserves, schedule a chat with us.