[cs_content][cs_section bg_image=”https://gravitydigital.com/wp-content/uploads/2019/07/sandstone-way-mobile.jpg” bg_color=”#ffffff” parallax=”true” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 10% 0%;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h1″ looks_like=”h3″ accent=”false” style=”color: #ffffff;”]We connect people with companies they love, using marketing they love.[/x_custom_headline][x_button shape=”square” size=”large” block=”false” circle=”false” icon_only=”false” href=”https://blog.gravitydigital.com/video-marketing-campaign” title=”” target=”blank” info=”none” info_place=”top” info_trigger=”hover” info_content=””][x_icon type=”play-circle” class=”mvn mln mrs”]WATCH OUR LATEST CAMPAIGN[/x_button][/cs_column][/cs_row][/cs_section][cs_section bg_image=”https://gravitydigital.com/wp-content/uploads/2017/07/healthcare-marketing-home.jpg” bg_color=”#ffffff” parallax=”true” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 5% 0%;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h1″ looks_like=”h3″ accent=”false” style=”color: hsl(0, 0%, 20%);”]HEALTHCARE MARKETING[/x_custom_headline][cs_text style=”margin: 10px 0 15px;color: #333333;”]
Gravity Digital is an award winning, digital marketing agency for healthcare. We generate traffic, leads, and sales for our clients.
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We help companies by identifying where their sales funnel is broken, and we work with them to fix it.
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We make sure our clients websites are operating as their best source of qualified leads.
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Need help rising above the noise?
[/cs_text][x_button shape=”square” size=”large” block=”false” circle=”false” icon_only=”false” href=”http://blog.gravitydigital.com/free-marketing-assessment” title=”” target=”blank” info=”none” info_place=”top” info_trigger=”hover” info_content=””][x_icon type=”envelope-o” class=”mvn mln mrs”]SCHEDULE A FREE, 30 MINUTE EVALUATION[/x_button][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 45px 0px 25px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h1″ looks_like=”h4″ accent=”false”]HEALTHCARE MARKETING FOR THE DIGITAL WORLD[/x_custom_headline][cs_text]
For 18 years, we’ve helped businesses succeed online. As a healthcare marketing agency, our focus is simple: We help chiropractic and medical practices with patient acquisition using our 8-stage Patient Value Journey.
[/cs_text][/cs_column][/cs_row][/cs_section][cs_section bg_color=”#00bcff” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 25px 0px 45px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h2″ looks_like=”h3″ accent=”false” class=”cs-ta-center” style=”color: #ffffff;”]Digital Marketing for Chiropractors and Medical Practices[/x_custom_headline][x_image type=”none” src=”https://gravitydigital.com/wp-content/uploads/2017/01/healthcare-marketing-diagram-1.png” alt=”healthcare marketing” link=”false” href=”#” title=”” target=”” info=”none” info_place=”top” info_trigger=”hover” info_content=””][x_custom_headline level=”h5″ looks_like=”h5″ accent=”false” class=”cs-ta-left” style=”color: #ffffff;padding-bottom:20px;”]Attract and Convert Website Visitors into Customers[/x_custom_headline][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][cs_text style=”color:#ffffff;”]You sell products and services in the healthcare sector, one notoriously known to be hard to penetrate. But instead of trying to break down this vertical’s formidable walls, what if you were able to pull highly targeted prospects to your website so that you could then wow them with information that shows how your offerings will help patient, or make a hospital or practice run better, or improve patient experiences and outcomes?[/cs_text][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h5″ looks_like=”h5″ accent=”false” class=”cs-ta-center” style=”color: #ffffff;padding-bottom:20px;”]Inbound marketing does just that.[/x_custom_headline][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h5″ looks_like=”h3″ accent=”false”]Inbound Marketing Explained[/x_custom_headline][cs_text]HubSpot.com, the maker of arguably the best inbound marketing software platform on the planet, describes inbound marketing as:[/cs_text][x_blockquote cite=”” type=”center”]The best way to turn strangers
into customers and promoters of your business.[/x_blockquote][cs_text]How so?
In a nutshell, inbound marketing has you creating and then offering high-quality and informative content that attracts prospects to your company and offerings – working over time to turn them into highly satisfied customers – because you are giving them the information they seek, answers to the questions they have and solutions to the problems they face.
The content you create (in the form of blog posts, free ebooks, infographics, videos, and more) aligns clearly with your customers’ needs and interests: it follows that you will attract them naturally to you so that you can then continue to wow them, close them, retain them, and reap referrals from them.
Some proof: Third-party research found that companies in all sectors using inbound marketing saw:[/cs_text][x_feature_list][x_feature_box title=”More Leads” title_color=”” text_color=”” graphic=”icon” graphic_size=”60px” graphic_shape=”circle” graphic_color=”#ffffff” graphic_bg_color=”#00bcff” align_h=”left” align_v=”top” side_graphic_spacing=”20px” max_width=”none” child=”true” connector_width=”1px” connector_style=”dashed” connector_color=”#272727″ graphic_icon=”user-plus”]A three-fold increase per month in leads after just one year.[/x_feature_box][x_feature_box title=”More Traffic” title_color=”” text_color=”” graphic=”icon” graphic_size=”60px” graphic_shape=”circle” graphic_color=”#ffffff” graphic_bg_color=”#00bcff” align_h=”left” align_v=”top” side_graphic_spacing=”20px” max_width=”none” child=”true” connector_width=”1px” connector_style=”dashed” connector_color=”#272727″ graphic_icon=”line-chart”]More than four times as many website visitors each month.[/x_feature_box][x_feature_box title=”More Sales” title_color=”” text_color=”” graphic=”icon” graphic_size=”60px” graphic_shape=”circle” graphic_color=”#ffffff” graphic_bg_color=”#00bcff” align_h=”left” align_v=”top” side_graphic_spacing=”20px” max_width=”none” child=”true” connector_width=”1px” connector_style=”dashed” connector_color=”#272727″ graphic_icon=”dollar”]72 percent of customers seeing an increase in revenue within one year.[/x_feature_box][/x_feature_list][/cs_column][/cs_row][/cs_section][cs_section bg_image=”https://gravitydigital.com/wp-content/uploads/2017/02/healthcare-agency-background.jpg” bg_color=”#ffffff” parallax=”true” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 2% 0px 5%;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ class=”cs-ta-center” style=”padding: 0px;background-color:rgba(0, 0, 0, 0.5);”][x_custom_headline level=”h2″ looks_like=”h4″ accent=”false” style=”color: hsl(0, 0%, 100%);margin-top:.5em;”]Our Inbound Process for Healthcare Marketing[/x_custom_headline][/cs_column][/cs_row][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 20px;background-color:rgba(255, 255, 255, 0.8);”][cs_text]1. DRIVING TRAFFIC
Much of your efforts entail attracting visitors to your site by providing great content. You also use targeted ads, search engines and other tactics and tools. Most importantly, you’re not working to attract just any traffic. Instead, you focus on attracting the right type of visitors: those who are the most likely to become leads and then customers. We call these perfect prospects “personas.”
2. CONVERTING VISITORS
Visitors to your site become leads when they give you their contact information in exchange for a free – but valuable – ebook, case study or other report you offer. They give you their information because they’ve come to trust the expertise you’ve provided in the content they’ve found on your site and they’re eager to read the ever-more in-depth information you give them in the download.
3. NURTURING LEADS
Now that you have converted visitors into leads you continue to send them links to your blog posts and free download offerings so that trust in your solutions grows ever higher. Once they’re ready to buy, because you’ve wowed them with your freely-given information, chances are incredibly high that they will buy from you and not from your competitors.
4. MEASURING & REPORTING
Grow conversions and sales even more by using hyper-focused analytic tools to track your leads, website traffic, sales phone calls, closings, referrals, and more to improve results.[/cs_text][/cs_column][/cs_row][/cs_section][cs_section bg_color=”#00bcff” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_inset=”0px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_inset=”0px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h3″ looks_like=”h4″ accent=”false” style=”color: #ffffff;”]Inbound Marketing for Healthcare: We do it all[/x_custom_headline][cs_text style=”color:#ffffff;”]Performing inbound marketing strategies well takes a lot of effort and expertise. Just creating the amount of content needed alone takes hours a week.
Gravity Digital is a full-funnel, healthcare marketing agency that works with your sales team to generate highly targeted leads. From content creation, website design, social media management, advertising, prospect research, analytics, and more, we create and implement successful inbound marketing campaigns for the healthcare sector that provide an incredible – and proven! – return on investment.
We are a HubSpot Agency Certified Partner.[/cs_text][/cs_column][/cs_row][/cs_section][cs_responsive_text selector=”.resp-h” compression=”0.95″ min_size=”32px” max_size=”54px”][cs_responsive_text selector=”.resp-p” compression=”2.5″ min_size=”16px” max_size=”21px”][/cs_content]