Our county issued a stay-at-home order last night through April 12.Most of the country is already there.Everyone is scared. Either of getting sick or losing their job/business or both.It’s hitting everyone differently. Some of us are still able to work because...
Online shopping is very popular today, which is why eCommerce is as successful as it is. People simply don’t want to go out and shop when they have the option of doing it in their own homes, for a lower price and with more variety of choice.The profit you can...
We're big fans of video marketing. In fact, it drives most of our campaigns. We frequently talk to businesses that want to use video in their marketing, but don't know where to begin. Why not start with your customers? Testimonial videos build your brand...
I get it.You want to focus on running your business...Getting better at what YOU do, not trying to learn how to use a million digital marketing tools or keep up with tactics that seem to change daily.It’s possible that you’ve wasted a LOT of time, energy,...
Facebook Business Manager is a powerful tool for businesses that need multiple people involved in managing Facebook and Instagram, have multiple assets to manage, or want deeper insights into audiences and targeting. This is a quick guide to help your team get up and...
We chuckle when we see the "Texas Hammer" ads, but you know what? They've been working for Jim Adler for a long time. It's because (in his own way) he's identified with his customer's pain and frustration and promised that he's going to go and crush the bad guy that...
Marketing charlatans are damaging your brand! I had conversations with a number of chiropractors today, and the while the story was fresh for them, I've heard it many times before. Chiropractors running low-cost new patient specials on Facebook tell me the same...
When you’re a healthcare provider, your first priority is your patients. This means marketing and design may not always be your specialty. However, in today’s digital age, healthcare providers are still expected to have a strong and professional online...
{{cta('7f14422f-b39f-4916-81fd-df064a3bc167','justifycenter')}} Transcript: Did you know that 75% of chiropractors aren't doing any type of digital marketing for their practice? That's right. I was just out at the Las Vegas Parker Seminars Chiropractic Conference...
At the core of a healthy, growing medical practice, you’re more likely than not to find an effective marketing strategy. These strategies usually cover digital marketing, offline advertising, and intentional efforts to build referral relationships with other...
There is a lot of confusion when it comes to terms like “brand” and “branding”. Let’s dive right in and talk about what these terms mean, and what they don’t mean.BrandWhat it is NOT: It is not your logo or name.What is IS: The...
I just (finally) read "Things a Little Bird Told Me: Confessions of the Creative Mind" by Biz Stone. I loved it. I closed the book about a week ago and the major insight that is staying with me is the way that Biz defines his life's work: helping...